Give Them Social

Motion-First Creative & Branding

JACK FROST

I specialise in design for marketing performance, helping agencies produce creative that converts and scales. I work motion-first, with statics built into every system, across motion, branding and web, creating cohesive design systems that support clarity, usability, and results.

Give Them Social Meta Ad Systems That Perform and Scale

Meta ads creative · Motion & static ad systems · Video support · Social content

An ongoing creative partnership with Give Them Social, a marketing agency, building scalable, motion-first Meta ad systems with statics built in, plus video for their clients across every industry, from luxury to tech, including top-performing ads.

The brief was clear: be a reliable creative extension of the agency, producing paid and organic creative that’s built to perform and to scale, tailored to each client’s brand and audience whatever the sector. Not one-off deliverables, but flexible ad systems the agency can lean on to generate volume as work comes in.

Rated 5 out of 5

Overview

Starting point

Give Them Social manages social and marketing for a roster of clients spanning industries from luxury to tech, and needed a creative partner who could deliver high-performing video and paid-ad content at volume, on demand. The goal was work that looked right for each brand's audience and drove results, starting with the Meta ad creative for Art Room Curated. Here you can see the starting point.

original branding

The Approach

We work as a behind-the-scenes creative extension of the agency, building motion-first ad systems designed to flex, so a single concept can generate a high volume of Meta ads in both motion and static, and the same approach powers organic content too. Each system is tailored to the client’s brand and audience, whether that calls for a luxury feel or a tech one, so it always lands for the people it’s meant for. For Art Room Curated, the focus was paid-ad creative engineered to perform, a strong hook, clear message and a single obvious action, built to earn attention in-feed and convert it.

The Result

01. Ads That Perform

Top-performing Meta ad creative for Art Room Curated, paid content built not just to look good, but to drive real results.

02. Built to Scale

Motion-first ad systems that flex to generate a high volume of Meta ads, motion and static, and organic content, without starting from scratch each time.

03. Tailored to Every Audience

Creative shaped to each brand's audience and sector, spanning industries from luxury to tech.

04. Built for the Feed

Video and ads designed for how people actually watch and scroll, made to hook attention in the first few seconds.

05. A Reliable Creative Partner

Dependable support delivered consistently as the agency's needs come in, freeing them to focus on strategy and clients.

Give the social client work snapshot

MOTION FOR THE LUXURY SPACE

Produced for Give Them Social: a paid social campaign for their client Artroom Curated, an art advisory bringing gallery-quality work into the home. The creative uses motion graphics a slow zoom out that reveals each piece in situ to hold attention in a feed built for scrolling past. Restrained pacing, generous space, typography that behaves like a gallery wall. It went on to become the client’s top performing ad.

PERFORMANCE

  • 97,652 impressions
  • 11p cost per landing page view
  • 4.8% click through rate
  • 2,368 landing page views
  • £25 cost per lead
art room curated social media design

MOTION THAT EXPLAINS THE OFFER

Produced for Give Them Social: an offer-focused ad for Collier Pickard, a CRM company. The creative uses motion to explain the service clearly, turning a complex product into a simple, visual story that shows what’s on offer and why it matters, built to hook attention in-feed and make the value land fast.

collier Pickard Ads and social media design
collier Picard social media design
summit logo

MOTION FOR A SPORTS BRAND

Produced for Give Them Social: a motion-led ad for Summit, a ski goggle brand. The creative brings the product to life with dynamic movement that matches the energy of the sport, showcasing the goggles in a way that stops the scroll and drives attention where it counts.

summit ads

The Solution

Dependable, high-performing creative that scales with the agency and makes them look good to their clients.

Meta ads creative

paid ad creative for the agency's clients, including top-performing ads for Art Room Curated, built to hook attention and convert.

Ads built to scale

motion-first ad systems built for flexibility and volume, generating a high quantity of Meta ads in motion and static, with the same approach powering organic content.

Tailored to every audience

designs shaped to each brand's audience across all industries, from luxury to tech, so the work always feels right for its market.

Video support

on-demand video content, produced on-brand for each client and ready to run across social and paid.

MOTION DESIGN

scroll-stopping creative built for the feed, motion and static, from animated ads to product-led explainers and matching still frames, designed to hold attention and move viewers to act.

AD-HOC VIDEO, ON DEMAND

Alongside the ongoing systems, we produce ad-hoc video for the agency’s clients as needs arise, one-off pieces created on-brand and on-demand, ready to run across social and paid whenever the agency needs an extra hand.

DONT JUST TAKE OUR WORD FOR IT

Rated 5 out of 5

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